АНАЛІТИКА ДАНИХ В ОБҐРУНТУВАННІ ЕФЕКТИВНИХ СТРАТЕГІЙ МІЖНАРОДНИХ МАРКЕТИНГОВИХ КОМУНІКАЦІЙ

Olha Yevtushok; Liudmila Bakhchyvanzhy; Lesia Donets

doi:10.25313/2520-2294-2024-10-10347

DATA ANALYTICS IN JUSTIFICATION OF EFFECTIVE STRATEGIES OF INTERNATIONAL MARKETING COMMUNICATIONS

Authors

Olha Yevtushok https://orcid.org/0000-0002-6027-7330
Liudmila Bakhchyvanzhy https://orcid.org/0000-0001-8381-9684
Lesia Donets https://orcid.org/0000-0001-6113-3702

DOI:

https://doi.org/10.25313/2520-2294-2024-10-10347

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Published

2024-10-31

How to Cite

Yevtushok О. В., Bakhchyvanzhy Л. А., & Donets Л. Я. (2024). DATA ANALYTICS IN JUSTIFICATION OF EFFECTIVE STRATEGIES OF INTERNATIONAL MARKETING COMMUNICATIONS. Economic Paradigm, 2(10(90), 39–45. https://doi.org/10.25313/2520-2294-2024-10-10347