DIAGNOSIS OF THE ORGANIZATIONAL AND ECONOMIC MECHANISM FOR THE DEVELOPMENT OF SMALL AND MEDIUM-SIZED ENTERPRISES IN THE CONTEXT OF DIGITALIZATION

Abstract

Introduction. In the context of rapid changes in the external environment, enterprise development is closely linked to the organizational and economic mechanism, the diagnosis of which makes it possible to assess the coherence of processes between subsystems and identify directions for improving performance. Resource constraints determine the specific features of forming the organizational and economic mechanism of small and medium-sized enterprises, particularly in the context of trends in the digital economy.

Purpose. The purpose of the article is to study the peculiarities of forming the organizational and economic mechanism for the development of small and medium-sized enterprises under conditions of digital transformation of the economy.

Materials and methods. The study employs general scientific approaches and specific research methods, including content analysis, grouping, abstract-logical method, scoring, analysis of indicator dynamics, coefficients and indices, as well as non-parametric correlation analysis. The empirical basis of the study consists of data from small and medium-sized enterprises included in Forbes NEXT250.

Results. A methodological approach to assessing the development level of the organizational and economic mechanism of small and medium-sized enterprises has been developed. It is based on evaluating the manifestation of digital changes within enterprises and involves determining the level of mechanism development considering the presence of a digital strategy, IT department, composition of digital tools in business processes, improvement of employees’ digital skills, data protection, and the use of digital tools for implementing sustainable development goals. A low level of development of the organizational and economic mechanism of small and medium-sized enterprises has been identified. The absence of a direct and strong relationship between the level of mechanism development and the performance results of the studied enterprises has been diagnosed.

Discussion. Further research is aimed at substantiating directions for improving the tools of the organizational and economic mechanism of enterprises in order to enhance the efficiency of their functioning and ensure development.