ASSESSING A COMPANY’S FINANCIAL SECURITY IN THE CONTEXT OF ECONOMIC INSTABILITY IN THE US

Abstract

Introduction. In the context of globalization and increasing economic instability of the external environment, the issue of ensuring enterprise financial security becomes highly relevant. Changes in macroeconomic indicators, volatility of financial markets, and the growth of risks require the improvement of approaches to assessing the financial stability of business entities in the United States.

Purpose. The purpose of the study is to substantiate the theoretical and methodological foundations for assessing enterprise financial security under conditions of economic instability and to develop practical recommendations for enhancing financial resilience.

Materials and methods. The research employs a set of general scientific and special methods, including financial analysis, comparison methods, a systems approach, economic and statistical analysis, and modeling. The theoretical and applied basis of the study is the approach proposed by O. Likhota, which integrates a system of financial indicators with the assessment of external and internal threats and allows determining the overall level of enterprise financial security.

Results. The study identifies key factors influencing enterprise financial security, evaluates financial condition taking into account external risks, and forms a generalized financial security index. It is proven that the integration of internal financial indicators with external risks enhances the objectivity of the assessment and enables the timely identification of critical areas of financial vulnerability. The use of the obtained results in the process of strategic enterprise management is substantiated.

Discussion. Further research should focus on improving financial security assessment models by considering industry-specific features, digitalization processes, and the impact of global financial transformations, which will enhance the effectiveness of financial risk management at enterprises.