INTEGRATION OF OMNICHANNEL MARKETING SYSTEMS: DIMENSIONS OF ECONOMIC EFFICIENCY

Authors

DOI:

https://doi.org/10.25313/2520-2294-2025-4-10926

Published

2025-04-30

How to Cite

Bober Л. П., & Nykoniuk К. О. (2025). INTEGRATION OF OMNICHANNEL MARKETING SYSTEMS: DIMENSIONS OF ECONOMIC EFFICIENCY. Economic Paradigm, 1(4(96), 29–38. https://doi.org/10.25313/2520-2294-2025-4-10926