ВПЛИВ СУЧАСНИХ ТЕХНОЛОГІЙ НА РОЗВИТОК ГОТЕЛЬНО-РЕСТОРАННОГО БІЗНЕСУ: ВІД ІНТЕРНЕТ-БРОНЮВАННЯ ДО ЦИФРОВОГО МАРКЕТИНГУ

Olha Svitlynets; Pavlo Gorishevskyy; Olga Shykina

doi:10.25313/2520-2294-2024-6-9977

THE IMPACT OF MODERN TECHNOLOGIES ON THE DEVELOPMENT OF THE HOTEL AND RESTAURANT BUSINESS: FROM ONLINE BOOKING TO DIGITAL MARKETING

Authors

Olha Svitlynets https://orcid.org/0000-0002-0007-8751
Pavlo Gorishevskyy https://orcid.org/0000-0002-1344-8686
Olga Shykina https://orcid.org/0000-0001-5294-3367

DOI:

https://doi.org/10.25313/2520-2294-2024-6-9977

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pdf (Українська)

Published

2024-06-30

How to Cite

Svitlynets О. В., Gorishevskyy П. А., & Shykina О. В. (2024). THE IMPACT OF MODERN TECHNOLOGIES ON THE DEVELOPMENT OF THE HOTEL AND RESTAURANT BUSINESS: FROM ONLINE BOOKING TO DIGITAL MARKETING. Economic Paradigm, 2(6(86), 24–33. https://doi.org/10.25313/2520-2294-2024-6-9977